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Marketing consultancy/support
Evaluating business and recommending appropriate approaches.
- Marketing audit
- Strategic analysis, planning recommendation
- Project management
- Working as part of client team on day to day functions
Research
Devising and facilitating effective qualitative / quantitative research programmes.
- Market research (customer / client / prospect)
- Desk research / Marketing research (competitve, environmental, etc)
Planning and development
Developing effective and creative campaigns to achieve specific objectives.
- Campaign planning
- Creative development
- Branding / re branding
- Brand development
- Tactical recommendations
Implementation and production
Tactical impementation of internal and external communications.
- Direct marketing / communications
- Advertising
- E marketing
- DM / Communications campaigns
- Collateral production
- Promotional activity, merchandising
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- Website Creation
- Development
- Content and content management
- Public Relations
- Press release writing
- Press events
- Press relations
- Event management
- Exhibitions
- Conferences
- Corporate hospitality
- Employee incentives / team building
- Data services
- Database management / maintenance
- Data sourcing
- Production
- Print
- Graphic design
- Exhibition / display stand creation
- Promotional items
Evaulation
Measurement & analysis of project success, with recommendations for future action.
- Campaign analysis & evaluation
- Research
- Internal research
- Market research
- Marketing research
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